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South Asia Agency of the Year Awards Show: 30 Nov 2016, ITC Grand Central, Mumbai

 

 

Campaign Asia-Pacific is delighted to announce the 2016 call for entries from South Asia for the region’s most prestigious Agency of the Year awards.

For 23 years, the Agency of the Year awards have celebrated the achievements of the region’s advertising industry, recognising strong leadership, creativity and innovation, stellar new business performance, the development of talent in the region, and contribution to the industry.

The aim of these awards is to reward the industry top performers in South Asia. They are designed to allow agencies — big or small — and talent to shine within the local market and region, with the opportunity of network recognition at an Asia-Pacific level.

We have made a few changes to the entry criteria and entry template this year, so please ensure you read the entry kit carefully. Note, that your written submission must be no more than 10 single-sided pages in any specified category and must be endorsed and signed off by your management on your written submission.

There will be country awards for Creative Agency of the Year, Media Agency of the Year and Digital Agency of the Year, and region awards in the remaining categories. There are nine people categories to celebrate individual achievements and contributions. In the agency categories, judges may award a Gold, Silver and Bronze, while only a winner and runner-up will be announced in the people categories.

The judging panel will comprise of senior marketers from key business categories. In our commitment to transparency, PricewaterhouseCoopers will tabulate the results of the awards.

Only achievements relating to the period of October 1, 2015 to October 5, 2016 will be evaluated by the judges.

If you believe your agency and people have a story to share and celebrate, please send us your submissions.

 

Good luck!

Atifa Hargrave-Silk
Brand Director, Campaign Asia-Pacific

Gold Sponsor

ENTER NOW

-233 Days to Final Entry Deadline

Early Entry Deadline: 28 Sept 16
Final Entry Deadline: 5 Oct 16
Shortlist Released: 14 Nov 16

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Awards Presentation & Gala Dinner: Wednesday, 30 Nov 16
ITC Grand Central, Mumbai
CATEGORIES

Agency Qualification Requirement:

For all agency categories, nominated agencies may be either independent or part of a regional network. Entries may be a single office or national entry at the discretion of the entrant. However, it is essential to specify the scope of jurisdiction of the agency if it has a hand in the operations of other offices in the same country.

All entries should relate to achievements ONLY during the period 1 October 2015 — 5 October 2016.

Your written submission must be submitted on the specified category entry template in no more than 10 single-sided A4 pages in word or pdf format. Judges and organisers reserve the right to disqualify an entry if the page limit is not adhered to.

Compulsory Management Endorsement - To ensure that all the information submitted and provided in your entry submission are true and accurate, your entry must be endorsed, authorized and signed off by your CFO/CEO on the last page of your entry submission. Judges reserves the right to raise queries regarding the information provided and penalize any entry if there is evidence of false claims.

  • India Creative Agency of the Year
  • To be awarded at the discretion of the judges within India if entries merit. Entries may be a single office or national entry at the discretion of the entrant. 

    Judges will take into account achievement against objectives, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, awards and recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, tools and initiatives that lead the industry.

    Winners of either Gold, Silver or Bronze will be considered for Regional Creative Agency of the Year, eg. South Asia Creative Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • Pakistan Creative Agency of the Year
  • To be awarded at the discretion of the judges within Pakistan if entries merit. Entries may be a single office or national entry at the discretion of the entrant.

    Judges will take into account achievement against objectives, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, awards and recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, tools and initiatives that lead the industry.

    Winners of either Gold, Silver or Bronze will be considered for Regional Creative Agency of the Year, eg. South Asia Creative Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • Rest of South Asia Creative Agency of the Year
  • To be awarded at the discretion of the judges within the Rest of South Asia (excluding India and Pakistan) if entries merit. Entries may be a single office or national entry at the discretion of the entrant. 

    Judges will take into account achievement against objectives, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, awards and recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, tools and initiatives that lead the industry.

    Winners of either Gold, Silver or Bronze will be considered for Regional Creative Agency of the Year, eg. South Asia Creative Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • South Asia Creative Agency of the Year
  • Winners of either Gold, Silver or Bronze will be considered for Regional Creative Agency of the Year, eg. South Asia Creative Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • India Media Agency of the Year
  • To be awarded at the discretion of the judges within India if entries merit. Entries may be a single office or national entry at the discretion of the entrant. 

    Judges will take into account achievement against objectives, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, awards and recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, tools and initiatives that lead the industry.

    Winners of either Gold, Silver or Bronze will be considered for Regional Media Agency of the Year, eg. South Asia Media Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • Pakistan Media Agency of the Year
  • To be awarded at the discretion of the judges within Pakistan if entries merit. Entries may be a single office or national entry at the discretion of the entrant.

    Judges will take into account achievement against objectives, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, awards and recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, tools and initiatives that lead the industry.

    Winners of either Gold, Silver or Bronze will be considered for Regional Media Agency of the Year, eg. South Asia Media Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • Rest of South Asia Media Agency of the Year
  • To be awarded at the discretion of the judges within Rest of South Asia (excluding India, Pakistan) if entries merit. Entries may be a single office or national entry at the discretion of the entrant. 

    Judges will take into account achievement against objectives, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, awards and recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, tools and initiatives that lead the industry.

    Winners of either Gold, Silver or Bronze will be considered for Regional Media Agency of the Year, eg. South Asia Media Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • South Asia Media Agency of the Year
  • Winners of either Gold, Silver or Bronze will be considered for Regional Media Agency of the Year, eg. South Asia Media Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • India Digital Agency of the Year
  • To be awarded at the discretion of the judges within India if entries merit. Entries may be a single office or national entry at the discretion of the entrant. 

    Judges will take into account achievement against objectives, including how the agency has helped maximise their clients’ marketing programmes in terms of return on investment, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, industry recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, promotions or interactive initiatives that lead the industry.

    Winners of either Gold, Silver or Bronze will be considered for Regional Digital Agency of the Year, eg. South Asia Digital Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • Pakistan Digital Agency of the Year
  • To be awarded at the discretion of the judges within Pakistan if entries merit. Entries may be a single office or national entry at the discretion of the entrant. 

    Judges will take into account achievement against objectives, including how the agency has helped maximise their clients’ marketing programmes in terms of return on investment, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, industry recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, promotions or interactive initiatives that lead the industry.

    Winners of either Gold, Silver or Bronze will be considered for Regional Digital Agency of the Year, eg. South Asia Digital Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • Rest of South Asia Digital Agency of the Year
  • To be awarded at the discretion of the judges within Rest of South Asia (excluding India and Pakistan) if entries merit. Entries may be a single office or national entry at the discretion of the entrant.

    Judges will take into account achievement against objectives, including how the agency has helped maximise their clients’ marketing programmes in terms of return on investment, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, industry recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, promotions or interactive initiatives that lead the industry.

    Winners of either Gold, Silver or Bronze will be considered for Regional Digital Agency of the Year, eg. South Asia Digital Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • South Asia Digital Agency of the Year
  • Winners of either Gold, Silver or Bronze will be considered for Regional Digital Agency of the Year, eg. South Asia Digital Agency of the Year and will be awarded based on the performance of the agency group within that region.

  • South Asia Independent Agency of the Year
  • To be awarded at the discretion of the judges if entries merit. Entries may be a single office or national entry at the discretion of the entrant.

    Independent agencies and agencies that are not majority owned by a holding company or network are eligible to enter the ‘Independent Agency of the Year’ category. All disciplines are welcome. Entrants must be majority-independent owned, or at minimum 51 per cent privately-held. Agencies who are not eligible are those who are either majority or fully-backed by a holding company.

    Judges will take into account achievement against objectives, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, awards and recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, tools and initiatives that lead the industry.

  • South Asia PR Agency of the Year
  • To be awarded at the discretion of the judges if entries merit. Entries may be a single office or national entry at the discretion of the entrant.

    Judges will take into account achievement against objectives, scope of operation, business growth, client profile, client growth and retention, talent retention and development, innovation in the PR sector, awards and recognition, and examples of how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, tools and initiatives that lead the industry.

  • South Asia Specialist Agency of the Year
  • To be awarded at the discretion of the judges if entries merit. Entries may be a single office or national entry at the discretion of the entrant.

    Judges will take into account achievement against objectives, scope of operation, business growth, client profile & disciplines, new business wins, client retention and relationships, awards and recognition within the eligibility period, staff retention and development initiatives, and how the agency has played a positive role in the advancement and reputation of the industry during the review period, including examples of work, tools and initiatives that lead the industry. This category is open to specialist units within agencies and independent agencies of any discipline including healthcare, mobile, B2B advertising, telemarketing agencies, database management consultancies, shopper marketing and more.

People Qualification Requirement:

For people in charge of a single office or multiple offices across one region.

All entries should relate to achievements ONLY during the period 1 October 2015 — 5 October 2016.

Your written submission must be submitted on the specified category entry template in no more than 10 single-sided A4 pages in word or pdf format. Judges and organisers reserve the right to disqualify an entry if the page limit is not adhered to.

Compulsory Management Endorsement - To ensure that all the information submitted and provided in your entry submission are true and accurate, your entry must be endorsed, authorized and signed off by your CFO/CEO on the last page of your entry submission. Judges reserves the right to raise queries regarding the information provided and penalize any entry if there is evidence of false claims.

  • South Asia Account Person of the Year
  • The award recognises professionals responsible for the account management of a single office (or multiple offices in the same region), who have displayed the most innovation, skills and enthusiasm in bringing the benefits of advertising to their clients’ businesses resulting in the development of solid business relationships. Judges will consider contribution to the agency and clients, client relationship management, client retention as well as new business wins, positive organic growth for clients.

  • South Asia Agency Head of the Year
  • The award recognises the heads of agencies nationally who have individually done the most to advance their agency/network in the industry. Judges will consider the individual’s achievements during the eligibility period, including achievement against objectives, size of local operation, client profile and disciplines, new business wins, client retention, personal involvement in staff development initiatives, innovation with results, agency/network development and contribution to the role or image of the marketing communications industry in his or her market.

  • South Asia Creative of the Year
  • The award recognises creative directors who have produced the best work for an individual office (or multiple offices in the same region) during the review period and have not only set the standard for creative excellence, but have also raised the bar. Judges will consider recognition received at the major recognised award shows. If they are in a senior leadership role, the individual’s contribution to staff development initiatives, particularly their involvement in nurturing young talent, and how their work has contributed to the role or image of advertising in the region. Samples of the nominee’s work will be required as support materials.

  • South Asia Corporate Communications Team of the Year
  • Open to corporate communications team within the agency, this award recognises success in addressing issues related to management, corporate communications, reputation, brand-building, campaign execution and media relations. Judges will look for ability to establish/reinforce communications’ role in the agency and the C-suite; impact on the agency’s broader reputation; creativity and originality of programmes; and the strategy and execution of those programmes, as well as their bottom-line impact.

  • South Asia New Business Development Team of the Year
  • This award is for the new business development team in a single office or multiple offices in the same region who have proven to have built and developed a new account or grow the business and expand the services of an established client relationship. Judges will consider the achievements during the eligibility period, including achievement against objectives, client profiles and disciplines, new business wins and retained accounts, client growth, and solid examples of leadership in new business development initiatives that contributed to the success and financial growth of the agency.

  • South Asia Strategic / Brand Planner of the Year
  • This award is for the planning professionals who have made the biggest impact on the clients’ business through development of breakthrough consumer strategies, brand and communications strategies, as well as innovation and commercial strategy development. Judges will be looking for evidence of the individual’s contribution to both agency and clients, thinking that is clear, insightful and change-enabling, innovative approaches to problem solving, and ability to develop effective creative and commercially-effective solutions to clients’ challenges.

  • South Asia Channel / Engagement Planner of the Year
  • This award is for the planning professionals who have made the biggest impact on their clients’ business through development of innovative customer engagement strategies; the creative and effective use of media channels; and the creation, use and leverage of digital and social programs and platforms. Judges will consider the individual’s contribution to both agency and client, originality of thinking, mastery of emerging capabilities in the engagement and channel space.

  • South Asia Talent Management Person/Team of the Year
  • This award recognises the talent management professional or team who has most effectively aligned the agency’s people strategies with business outcomes during the review period. Judges will consider the individual’s/ team’s ability to develop and implement effective talent management strategies that include talent acquisition and retention, learning and staff development, succession planning and management, agency culture integration as well as reward and recognition initiatives.

  • South Asia Young Achiever of the Year
  • Open to professionals who are under the age of 30 as of October 5, 2016. Nominations are accepted from employers, who should include details of the nominee’s career history, their exact age and professional qualifications. Judges will consider the individual’s achievements during the eligibility period, creativity and innovation with results as well as the nominee’s ability and willingness to extend their range of skills.

HOW TO ENTER

Entries are to be submitted on http://ijudge.mpplication.com/aoy2016/ Click on the "ENTER NOW" button to submit your entry.

GUIDE TO ENTRY SUBMISSION

1. Visit our website www.aoyawards.com/india and click on the ‘ENTER NOW’ link.
2. Create an entrant profile/account on our awards submission portal. The person registering for the account must be the primary contact person for all awards related queries.
3. Proceed to your awards dashboard and click on ‘CREATE A NEW ENTRY’.
4. Select the correct Region, Category Type and Category.
5. Complete all the information on the entry form. All information provided on the online entry form may be used as credits on the trophies so please ensure that all information are correct. This is also your chance to input your preferred trophy credits, and if you wish to include your registered company name, for eg, Pte Ltd, Pvt Ltd, Inc. etc. or not have them at all.
6. For all Creative, Media, Digital agency country awards, the points from your wins will be contributed to your Agency Network Group that is indicated under the ‘Credited Agency Network’ field on the online entry form. Do note that we will also need an Agency Network entry submission for the Agency Network to be eligible.
7. Using the correct entry template provided, upload your completed written entry submission paper in the correct file formats. Please ensure that your final document does not exceed 10 pages.
8. If you have any confidential information in your submission paper, please kindly highlight them in yellow in your document, and tick on the ‘CONFIDENTIALITY REQUEST’ check box under the Written Entry Submission section.
9. Upload 3 different photos of your team (for agency categories), or the nominated individual’s profile photos (for people categories). These photos must be in high-resolution format and will be used to showcase your entry if you win.
10. Upload any supporting materials or files to accompany your written submission paper. These can be micro-sites/URL links, videos, case studies, media clippings etc. Supporting materials are not compulsory. You may skip this section if you do not have any supporting materials.
11. Once you have completed the entire online entry form and uploaded all your materials, click on the ‘CONFIRM’ button at the top or bottom of the page and return to your dashboard to pay for your entry. Please note that your entry is only considered as submitted when you have completed the payment process online.
12. At any point in time during your entry submission, you may click on the ‘SAVE AS DRAFT’ button at the top or bottom of the page to save your entry as a Draft. This draft entry will then be saved on your dashboard and you may return to edit and complete it later. Once you are ready to submit, proceed to click on the ‘CONFIRM ENTRY’ button and move on to the payment process.
13. If you wish to submit another entry, please repeat the process from Step 3 onwards by clicking on the ‘CREATE A NEW ENTRY’ button found on your dashboard.
14. After confirming your entry, you will then see a ‘PROCEED TO PAY FOR ALL ENTRIES’ button on your dashboard. Click on that to proceed to the payment page.
15. Select the appropriate payment mode and follow through all the steps. If you have any trouble paying via credit card online, please kindly contact the organisers immediately at entries@haymarket.asia to seek assistance to avoid duplicate transactions.
16. Once your payment process is completed, you will receive a ‘Payment Received’ email confirmation with the payment receipt. Your entry submission is now complete. If you wish to request for an official invoice, please kindly forward your email confirmation to either Hanielyin.wong@haymarket.asia or entries@haymarket.asia to request for it.
17. If you have submitted any videos as supporting materials, please remember to mail 3 copies of the submitted high-res video(s) onto DVDs or USB flash drives and mail it to the organisers by 12 October 2016. You may combine multiple videos onto a DVD/USB but we will need 3 copies of the same DVD/USB to be mailed to us. Please ensure that all the video files are labeled with the entry number to ensure that judges are looking at the right files during judging.
18. If you encounter any technical difficulties or have any questions at any point in time, please contact the organisers at entries@haymarket.asia.

NOMINATIONS
Professionals and agencies may nominate themselves or be nominated to be considered for the shortlist. Nominations will be accepted for all categories. Any individuals, who are nominated and have not entered, will be contacted directly to participate.

MANAGEMENT ENDORSEMENT
Every entry must be accompanied with an endorsement from your agency’s Chief Financial Officer or Chief Executive Officer to ensure that all the information submitted and provided in your entry submission are true and accurate. Your entry must be endorsed, authorized and signed off by your CFO/ CEO on the last page of your entry submission paper. (Please refer to the entry template) Judges reserves the right to raise queries regarding the information provided and penalize any entry if there is evidence of false claims.

CONFIDENTIALITY
The organiser reserves the right to publish details of the entries in any related publications and materials. However, if there are certain information that must be kept confidential, please indicate it clearly as “Not for Publication” or “Confidential” by highlighting the information in yellow, and tick the ‘Confidentiality request’ check box on the online entry form. Please be specific about what information cannot be disclosed – do not simply mark the entire submission paper.

WRITTEN ENTRY & ENTRY TEMPLATE

The written entry paper for all categories must be submitted on the specified category entry template in no more than 10 single-sided pages of A4 size. Entries which are not prepared using the specified template may be disqualified.

You may download the entry template from our website: www.aoyawards.com/india and please ensure that you are using the correct entry template for your selected category. You may choose to submit your written entry paper with your own design but please ensure that you keep the sections as they are based on the entry template format, and must be in no more than 10 single-sided pages of A4 size.

Entrants may mark on their entry various sensitive parts of their entry as “Not for Publication” by highlighting the information in yellow, and tick the ‘Confidentiality request’ check box on the online entry form. Information marked as confidential will be treated as such. Please be specific about the information that cannot be disclosed – do not simply mark the entire entry confidential.

File size: Less than 5MB
File formats: .doc, .ppt, .pdf

SUPPORTING MATERIALS

Please remember that the written entry should be considered the key part of your submission, the supporting materials submissions allow you to provide data results or examples of advertising and the actual work carried out. Supporting materials are not compulsory and are optional. Supporting materials should be provided in digital format ONLY, and limited to:

  • A maximum of ten (10) examples of creative works for Creative of the Year and Creative Agency of the Year categories.
  • A maximum of five (5) files for all other categories. This could include PDFs of print ads, videos, TV ads, websites and even data reports etc.

Notes:

  1. All support materials for judging should be uploaded either online as a digital file and/or in the form of a URL/microsite as per the format guidelines stipulated below.
  2. The URL/microsite must be live from October 1 to December 31, 2016. Please supply passwords, if needed, for access to the URL.
  3. All materials in languages other than English must be submitted with a translation.
  4. No supporting material can be returned after judging.
  5. Any supporting data must be accompanied by an indication of the source of reference. If your agency is the source of research, please reference “Agency Research”.
  6. Support materials not provided in digital format or according to the specifications listed below will not be considered.
  7. Only support materials supplied with the entry will be used in the event of an entry being shortlisted or winning. Entrants will not be asked for additional support materials after entry submission.

SUPPORTING MATERIALS FILE FORMATS:

  • Documents
    File size: Less than 5MB
    File formats: .doc, .ppt, .pdf
  • Pictures/Photographs (At least 300 dpi, RGB)
    File size: Less than 5MB
    File formats: .jpg, .png, .gif
  • Audio
    File size: Less than 5MB
    File formats: .mp3
  • Animations/Videos
    File size: Less than 25MB
    File formats: .mp4, .avi, .mov, .wmv, .mpg, .mpeg2

VIDEO SUBMISSION
If you have submitted any video(s) as a supporting material on the entry system, please send 3 copies of DVDs/USB flash drives containing high-res versions of ALL the same videos submitted online (in H264 compression, 1280 x 720, aspect ratio 16:9, and in .mp4, .avi, .mov, .wmv, .mpg or .mpeg2 formats) to:
Agency of the Year Awards 2016
Haymarket Media India Pvt. Ltd
Attention: Avinash Bhakre
Raheja Xion, 4th / 5th floor,
Opposite Nirmal Park, Dr B. Ambedkar Marg,
Byculla (East), Mumbai 400 027
Tel: (+91) 9930351282

* All DVDs/USBs must reach the Mumbai office by 12 October 2016.

* Please ensure that you label the DVDs/USBs and the video files with the entry number assigned to you on the email confirmation that you received uponccompletion of your online submission. You may combine multiple videosconto a DVD/USB but we will need 3 copies of the same DVD/USB mailed to us. Haymarket reserves the rights to publish the video wholly or in part.

ELIGIBILITY PERIOD
Entries and nominations will be accepted from the entire South Asia region. All entries should relate to achievements ONLY during the period 1 October 2015 – 5 October 2016. Written entries which do not focus on the eligibility period but include achievements outside the review period will be disqualified. Campaign reserves the right to reject work it feels does not comply with the spirit of the awards.

All materials remain confidential to the judges but the organiser reserves the right to retain entries for subsequent publication. Entrants may indicate on their entry form various sensitive parts of their entry by highlighting them in yellow and marked out with text “Not for Publication”, and information marked as confidential will be treated as such.

ENTRY DEADLINES

Early Entry Deadline: Wednesday 28 Sept 2016, 6pm HK/SG Time

Final Entry Deadline: Wednesday 5 Oct 2016, 6pm HK/SG Time

ENTRY FEES

Agency categories
Early entry fee for each submission: US$360
Entry fee for each submission received after 28 Sept: US$420

People categories
Early entry fee for each submission: US$290
Entry fee for each submission received after 28 Sept: US$350

A separate fee is required for each category submission. Entry fees are due upon submission. No refunds will be made for incorrect, withdrawn or disqualified entries. Entries unpaid by 5 October 2016 may be disqualified and Haymarket Media Ltd will retain the right to claim for unpaid entry fees.

Entry fees are payable in USD only. On the online registration system, there are four payment methods to select from:

1. Credit card online
You will be redirected to our secure payment gateway, AsiaPay, where you key in all your credit card details. For this payment option, a 2.65% bank surcharge is applicable for the use of Visa/Master credit cards; while a 3.91% bank surcharge is applicable for the use of AMEX credit cards.

2. Credit card offline
Print out the offline credit card form and the confirmation email sent to you, fill out your credit card details as requested and scan/email to hanielyin.wong@haymarket.asia (cc: entries@haymarket.asia). For this payment option, a 2.65% bank surcharge is applicable for the use of Visa/Master credit cards; while a 3.91% bank surcharge is applicable for the use of AMEX credit cards.

3. Cheque / Bank draft
The cheque / bank draft (USD only) should be made payable to “Haymarket Media Ltd”. Please attach it to the print out of your confirmation email and send it to:

For Singapore companies:
Re: AOY 2016
Attention: Marilyn Lim
Haymarket Media Asia
21 Media Circle, #05-05, Infinite Studios
Singapore 138562
Tel: (+65) 6579 0559

For all other companies:
Re: AOY 2016
Attention: Hanielyin Wong
Haymarket Media Ltd
10/F, Zung Fu Industrial Building,
1067 King’s Road, Quarry Bay, Hong Kong
Tel: (+852) 3175 1920

4. Bank transfer
For this option, you will have to bear ALL bank charges related to this transaction. Please do indicate that to the bank clearly when making the transfer.

Beneficiary Name: Haymarket Media Ltd
Beneficiary address: 10/F, Zung Fu Industrial Building, 1067 King’s Road, Quarry Bay, Hong Kong
Bank Name: CitiBank N.A., Hong Kong
Bank Address: Citibank Tower, Citibank Plaza, 3 Garden Road, Central, Hong Kong
USD Account No.: 006-391-61553174
Bank code: 006 (For local transfer only)
Branch code: 391
Swift Code: CITIHKHX

Upon successful bank transfer payment, please email hanielyin.wong@haymarket.asia (cc: entries@haymarket.asia) a scanned copy of the transactionproof, clearly stating the entry or invoice numbers the payment is for.

Please ensure that each entry complies with the following rules. Failure to follow the rules may result in your entry being disqualified at an early stage in the judging process.

  1. Upon submission of the online entry form, entry fees are chargeable and you will be liable to pay for the entries, even in the event of disqualification, entry withdrawal, duplicate submissions or non-endorsement by clients.
  2. Online entry forms must be fully completed with Agency Name, Nominee’s name (if relevant to category) and Country exactly as per trophy credits.
  3. Formats and file size of the supporting materials must be strictly adhered to.
  4. You may enter the same entry in more than one category. However, for each entry you must provide separate documentation, support materials and entry fee. Judges may reassign the entries at their discretion.
  5. In cases whereby the number of participating entries is less than 3 in a single category, the judges have the right to re-distribute the entries into other relevant categories or not award the category and Haymarket Media Ltd will retain the right to claim for unpaid entry fees.
  6. Only the entries that follow the prescribed format as stated in the entry kit will be accepted.
  7. Entries not in English should be accompanied by a translation.
  8. The judges determine if an entry is worthy of shortlist or winning. The judges’ decisions are final and neither the organisers nor the judging panel will enter into any correspondence about them.
  9. The organisers reserve the right to publish all entries wholly or in part, as case studies or for publicity purposes.
  10. Entrants may mark various sensitive parts in their submission as “Not for publication” and tick the “Confidentiality request” box on the online entry form provided these restrictions are not used excessively.
  11. Entries are non-returnable.
  12. Entries unpaid by 5 October 2016 may be disqualified and Haymarket Media Ltd will retain the right to claim for unpaid entry fees.
JUDGES & JUDGING
The South Asia Agency of the Year judging panel will comprise a minimum of five client marketers and senior Campaign editors.
In the first round of judging, judges will review and score entries independently and the scores will be sent directly to PricewaterhouseCoopers to verify the shortlist.
The jury will then meet to discuss shortlisted entries in both the people and agency categories.
The judges’ decisions are final. Awards will be made at the discretion of the judges based on a scoring system and no feedback or correspondence will be entered into about the results.
The results will be compiled by PwC.

  • Gian de Rose
    Marketing Manager Credit Cards and Consumer Assets
    HSBC
    Name: Gian de Rose
    Job Title: Marketing Manager Credit Cards and Consumer Assets
    Company: HSBC

    Gian de Rose has served as a judge in Sri Lanka for several advertising festivals- such as Young Spikes, Young Lotus and Young Lions. He is renowned for many creative and effectiveness awards for both local and multi-national brands in Sri Lanka. He has several years of advertising experience having worked at McCann-Erickson and Leo Burnett Solutions Inc – where he rose to the position of Director Client Services. Seeking fresh challenges in life, Gian is now employed at HSBC Sri lanka  as Manager Marketing for  Retail Banking and Wealth Management

  • Amit Kumar Gope
    Head Marketing, CenturyPly
    Century Plyboards India Ltd
    Name: Amit Kumar Gope
    Job Title: Head Marketing, CenturyPly
    Company: Century Plyboards India Ltd

    Mr. Amit Kumar Gope, an entrepreneur by heart and a marketer by profession, is a Post Graduate from Xavier Institute of Management, Bhubaneswar has had a multi – faceted marketing career covering various industries.

     

    Having started with concept selling with Timeshares in 1993, he has spent professional time with ABP, Airtel, Vodafone and Uninor. He has moved in as the Group Marketing Head of CenturyPly in 2013. His various roles spanning over 20 years has given him hands on exposure to all aspects of marketing and being part of some path breaking solutions for the brands he has worked for.

     

    An avid reader, Amit also loves Indian Music. He has travelled extensively and holds a dream to write fiction and set up a NGO sometime soon.

  • Tarun Jha
    Head of Marketing
    ŠKODA AUTO India Pvt. Ltd.
    Name: Tarun Jha
    Job Title: Head of Marketing
    Company: ŠKODA AUTO India Pvt. Ltd.

    Head of Marketing and Product at ŠKODA AUTO India. Been with the brand since 2008, including 3 years in Europe, as an International Marketing Consultant, responsible for Brand Stewardship and consulting with markets in Asia-Pacific, Middle-East, Africa and Northern Europe. Started his career in Advertising and made a shift as a client marketer. Has been in the automotive business for the last 11 years. A post-graduate in Business Management, he lives in Mumbai with his wife and two daughters. His interests lie in Poetry, Languages, Medieval European Art and Architecture, Literature and Travel. His life’s mantra is ‘listen and learn’.

  • Gokul Krishnamurthy
    Managing Editor
    Campaign India
    Name: Gokul Krishnamurthy
    Job Title: Managing Editor
    Company: Campaign India

  • Ranjukumar Mohan
    Vice President –Russia,India,Middle East & Africa ,SW ,Ansell & Director & Business Head ,JK Ansell
    JK ANSELL PVT LTD
    Name: Ranjukumar Mohan
    Job Title: Vice President –Russia,India,Middle East & Africa ,SW ,Ansell & Director & Business Head ,JK Ansell
    Company: JK ANSELL PVT LTD

    Ranju Kumar Mohan has26 years of general management, marketing and sales experience in Consumer Packaged Goods, B2B with multinational and national companies along-with international operations management of Middle East, Africa, Russia and South East Asia region. Experienced in building sustainable and winning business model, brand building in 27 categories in FMCG, healthcare, beverages and medical with abilities to create business breakthroughs in competitive categories with focus and business sensing. Created premium segments and built leadership position in FMCG and B2B business on back of high performance team with innovation, customer and consumer insights.

  • Vivek Sharma
    Chief Marketing Officer
    Pidilite Industries Ltd
    Name: Vivek Sharma
    Job Title: Chief Marketing Officer
    Company: Pidilite Industries Ltd

    Vivek joined Pidilite Industries Ltd. in Jan, 2015 as Chief Marketing Officer across all businesses. Prior to Pidilite, Vivek was Vice President Indian sub-continent at Philips India Ltd. as Chief Marketing Officer & Head – Govt. Affairs. He built ‘ONE PHILIPS’ marketing planning and implementation for the three Philip’s businesses viz. Consumer Lifestyle, Lighting and Healthcare.Vivek also led the engagement of company and businesses with various Govt., regulatory and industry bodies and enabled B2G sales. The combined role spread across B2C, B2B and B2G with a sharp focus on accelerating business growth. Before Philips, Vivek was with MIRC Electronics Ltd. (ONIDA) as Vice President, Marketing, Sales and Service. At MIRC, he spearheaded the re-launch of the ONIDA brand across product categories. An industry veteran with over 25 years of experience, he has held senior leadership positions across Ogilvy Advertising and Cadbury Kraft (now Mondelez). At Ogilvy, Vivek led the Hindustan Unilever (HUL) business nationally across functions and geographies.Vivek carries a unique blend of business and brand development experience across FMCG, Healthcare, Lighting andConsumer Durables encompassing B2C, B2Band B2G. Vivek holds a Post Graduate Diploma in Management from Indian Institute of Management (IIM), Bangalore and Bachelor of Technology from Indian School of Mines (now IIT, Dhanbad).

  • Sanjay Tripathy
    Sr. EVP - Marketing, Analytics, Digital and E – Commerce, HDFC Life
    HDFC Life Insurance
    Name: Sanjay Tripathy
    Job Title: Sr. EVP - Marketing, Analytics, Digital and E – Commerce, HDFC Life
    Company: HDFC Life Insurance

    Mr. Sanjay Tripathy is the Senior Executive Vice President-Marketing, Analytics, Digital and E-Commerce, and member of the Executive management Committee at HDFC Life. His core responsibilities comprise Marketing, Brand Planning, Advertising, Communication & Media, Customer Insights, E-Commerce and Digital Strategy, Customer Analytics, and Corporate Communication. Sanjay is credited for establishing HDFC Life as a strong and distinct brand in the insurance category through ‘Self Respect,’ the core brand proposition. The brand re-launch in FY2010-11 has helped reposition HDFC Life as a contemporary and dynamic brand. He is also credited for establishing two best-in-class sales channels (E-Commerce & Direct) in the industry. He has been instrumental in designing innovative products in the industry including HDFC Life Cancer Care, India's first comprehensive cancer care plan, and Click2Protect Plus, a highly competitive online term plan. Under his leadership, HDFC Life has launched several successful marketing campaigns, including the HDFC Life Cancer Care campaign with Lisa Ray and the most recent Memories for Life Campaign, which was shortlisted in two categories at the prestigious Cannes Lions International Festival of Creativity. HDFC Life was also recently declared the most valuable life insurance brand in the list of India’s 50 most valuable brands that was released by BrandZ™ in 2015. He started his career with GCMMF Ltd. in 1992. Since then he has worked with various reputed organizations like Frito-Lay (PepsiCo), Mattel and Reliance Communications (erstwhile Reliance Infocomm) before moving on to his current role at HDFC Life in 2004. Some of his major contributions include launching Dhara at GCMMF, setting up of Frito-Lay's business in the East, building Mattel's business in India. At Reliance Communications, he was instrumental in launching the Dhirubhai Ambani entrepreneur programme and the Reliance IndiaCall (international calling card) in USA, Canada and UK.

    Sanjay has been honoured with the ‘Marketer of the Year award’ for two years in a row in the Insurance category by the International Advertising Association (IAA) in their flagship Leadership Awards in 2014 and in 2015. He has featured in Campaign India’s ‘The A list’ of most influential people in Media, Marketing and Advertising for 5 continuous years, apart from winning several other awards. He is a management graduate from IRMA and is the Vice Chairman at Media Research Users Council (MRUC), an Advisory Board member at DMAi (Direct Marketing Association - India) and iMedia.

SHORTLIST

AGENCY

Entry Number Shortlisted Agency/Network

PEOPLE

Entry Number Shortlisted Agency/Network Nominee
*There is no shortlist/winner for any other categories this year.
PAST WINNERS

AGENCY

Creative Network of the Year
Company Award Type
Soames Hines, Ogilvy & Mather Asia-Pacific

PEOPLE

Creative Network of the Year
Name Award Type
Soames Hines, Ogilvy & Mather Asia-Pacific
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