Since the early 1990s, Campaign’s Agency of the Year awards have existed to recognise inspiring leadership, management excellence, outstanding business performance, and overall achievements in advertising and brand communications.

With results tabulated by PwC, it is the only programme to honour agency excellence at both a local and regional level.

The awards are open to all media, advertising, creative, digital, PR, independent and specialist agencies from across the Asia Pacific region and within the UK, and our EMEA scheme is open to all types of agency networks who have offices in 3 or more locations across the region.

In 2020, having launched the Agency of the Year awards in both EMEA and the US, Campaign then launched a Global scheme, open to all individual agencies worldwide, with the same categories and judging criteria. Running alongside our local AOY schemes, the Globals now provide agencies with a chance to compete on a global stage. For more information please visit our dedicated AOY Globals website.

Agency of the Year judging panel compromises of client marketers across the Asia Pacific with unique panels for each of the regions with expertise and knowledge across the respective markets

In cases where there is single entry or fewer entries in the category, judges will unanimously decide whether there should be a shortlist and/or whether any trophies should be awarded at the final round of judging. This may result in no shortlist and no trophy being awarded in a category. The judges’ decisions are final.

Awards will be made at the discretion of the judges based on a scoring system and no feedback or correspondence will be entered into about the results.