This category recognizes the best creative agencies specializing in creative advertising. It is open to a single agency brand in a single market. Nominated agencies may be independent or part of a regional network. Local market wins will contribute points towards competing for Regional Creative Agency of the Year and Creative Network of the Year.
Awards Category: Japan/Korea 2024 Agency
Korea Creative Agency of the Year
This category recognizes the best creative agencies specializing in creative advertising. It is open to a single agency brand in a single market. Nominated agencies may be independent or part of a regional network. Local market wins will contribute points towards competing for Regional Creative Agency of the Year and Creative Network of the Year.
Japan Digital Innovation Agency of the Year
This award recognizes digital agencies specializing in providing the best digital solutions. It is open to a single agency brand in a single market. Nominated agencies may be independent or part of a regional network. Local market wins will contribute points towards competing for Regional Digital Innovation Agency of the Year and Digital Innovation Network of the Year.
Korea Digital Innovation Agency of the Year
This award recognizes digital agencies specializing in providing the best digital solutions. It is open to a single agency brand in a single market. Nominated agencies may be independent or part of a regional network. Local market wins will contribute points towards competing for Regional Digital Innovation Agency of the Year and Digital Innovation Network of the Year.
Japan Media Agency of the Year
This award recognizes the very best media agencies specializing in media management, agencies that create and deliver integrated media strategies across all media channels. It is open to a single agency brand in a single market.
Nominated agencies may be independent or part of a regional network. Local market wins will contribute points towards competing for Regional Media Agency of the Year and Media Network of the Year.
Korea Media Agency of the Year
This award recognizes the very best media agencies specializing in media management, agencies that create and deliver integrated media strategies across all media channels. It is open to a single agency brand in a single market.
Nominated agencies may be independent or part of a regional network. Local market wins will contribute points towards competing for Regional Media Agency of the Year and Media Network of the Year.
Japan PR Agency of the Year
This category recognizes the achievements, performance, and excellent work of a PR consultancy. It is open to a single agency brand by a single market. Nominated agencies may be independent or part of a regional network. Local market wins will contribute points towards competing for Regional PR Agency of the Year and PR Network of the Year.
Korea PR Agency of the Year
This category recognizes the achievements, performance, and excellent work of a PR consultancy. It is open to a single agency brand by a single market. Nominated agencies may be independent or part of a regional network. Local market wins will contribute points towards competing for Regional PR Agency of the Year and PR Network of the Year.
Japan/Korea Agency Marketer Partnership of the Year
This award recognizes the best regional or local partnerships between agencies and brands, based on how the partnership has driven marketing excellence and produced measurable results. The partnership must have been established for a minimum of 6 months between the brand and the entering agency and must have been in existence for at least part of the entry eligibility period.
*This award is open to both single and multi-agency partnerships. For multi-agency partnerships, a joint entry with consent from all agencies involved is required. Additionally, a separate endorsement is needed from the brand company.
Japan/Korea B2B Marketing Agency of the Year
This award recognizes agencies that demonstrate exceptional work in marketing strategies, creative content, effective use of technology, and lead generation that drives business outcomes, ROI for their clients, and thought leadership in the B2B marketing field.