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Key Information

Key Dates

Early Bird Entry Deadline:
Thursday, 10 August 2023
Standard Entry Deadline:
Tuesday, 19 September 2023
Final Entry Deadline:
Wednesday, 4 October 2023
Shortlist Announcement:
Wednesday, 15 November 2023
Awards Presentation Event:
Australia/New Zealand:
7 December 2023

Greater China: 5 December 2023

Japan/Korea: 30 November 2023
South Asia: 28 November 2023
Southeast Asia: 7 December 2023
APAC/Network: 7 December 2023

Entry Fees

Early Bird Entry Fee:
HK$3,600 (People)
HK$4,450 (Agency/Brand)
Standard Entry Fee:
HK$4,400 (People)

HK$5,250 (Agency/Brand)
Final Entry Fee:
HK$4,950 (People)
HK$5,900 (Agency/Brand)

Eligibility Period

1 October 2022 – 4 October 2023

  • All entries must relate to achievements ONLY during the eligibility period.
  • Written entries which do not focus on the eligibility period but include achievements outside the review period will be disqualified.
  • Campaign reserves the right to reject work it feels does not comply with the spirit of the awards.

GC

Categories

In categories with 3 or less entries, the judging scores will decide whether an entry is awarded a Gold, Silver or Bronze. In cases where there are fewer entries in the category, judges will unanimously decide whether there should be a shortlist and/or whether any trophies should be awarded at the second round of judging.

China Creative Agency of the Year 

This category recognizes the best creative agencies specializing in creative/advertising. Open to a single-agency brand by market.
Nominated agencies may be either independent or part of a regional network. Local market wins will contribute points towards competing as the Regional Creative Agency of the Year and Creative Network of the Year.

Hong Kong SAR Creative Agency of the Year 

This category recognizes the best creative agencies specializing in creative/advertising. Open to a single-agency brand by market.
Nominated agencies may be either independent or part of a regional network. Local market wins will contribute points towards competing as the Regional Creative Agency of the Year and Creative Network of the Year.

Taiwan Creative Agency of the Year 

This category recognizes the best creative agencies specializing in creative/advertising. Open to a single-agency brand by market.
Nominated agencies may be either independent or part of a regional network. Local market wins will contribute points towards competing as the Regional Creative Agency of the Year and Creative Network of the Year.

China Digital Agency of the Year 

This award recognizes digital agencies specializing in providing the best digital solutions. Open to a single-agency brand by market.
Nominated agencies may be either independent or part of a regional network. Local market wins will contribute to points towards competing as the Regional Digital Agency of the Year and Digital Network of the Year.

Hong Kong SAR Digital Agency of the Year 

This award recognizes digital agencies specializing in providing the best digital solutions. Open to a single-agency brand by market.
Nominated agencies may be either independent or part of a regional network. Local market wins will contribute to points towards competing as the Regional Digital Agency of the Year and Digital Network of the Year.

Taiwan Digital Agency of the Year 

This award recognizes digital agencies specializing in providing the best digital solutions. Open to a single-agency brand by market.
Nominated agencies may be either independent or part of a regional network. Local market wins will contribute to points towards competing as the Regional Digital Agency of the Year and Digital Network of the Year.

China Media Agency of the Year 

This award recognizes the very best media agencies specializing in media management, agencies that create and deliver integrated media strategies across all media channels. Open to a single-agency brand by market.
Nominated agencies may be either independent or part of a regional network. Local market wins will contribute points towards competing as the Regional Media Agency of the Year and Media Network of the Year.

Hong Kong SAR Media Agency of the Year 

This award recognizes the very best media agencies specializing in media management, agencies that create and deliver integrated media strategies across all media channels. Open to a single-agency brand by market.
Nominated agencies may be either independent or part of a regional network. Local market wins will contribute points towards competing as the Regional Media Agency of the Year and Media Network of the Year.

Taiwan Media Agency of the Year 

This award recognizes the very best media agencies specializing in media management, agencies that create and deliver integrated media strategies across all media channels. Open to a single-agency brand by market.
Nominated agencies may be either independent or part of a regional network. Local market wins will contribute points towards competing as the Regional Media Agency of the Year and Media Network of the Year.

China PR Agency of the Year

This category recognizes the achievements, performance, and excellent work of a PR consultancy. Open to a single-agency brand by market. Nominated agencies may be either independent or part of a regional network. Local market wins will contribute points towards competing as the Regional PR Agency of the Year and PR Network of the Year.

Hong Kong SAR PR Agency of the Year

This category recognizes the achievements, performance, and excellent work of a PR consultancy. Open to a single-agency brand by market. Nominated agencies may be either independent or part of a regional network. Local market wins will contribute points towards competing as the Regional PR Agency of the Year and PR Network of the Year.

Taiwan PR Agency of the Year

This category recognizes the achievements, performance, and excellent work of a PR consultancy. Open to a single-agency brand by market. Nominated agencies may be either independent or part of a regional network. Local market wins will contribute points towards competing as the Regional PR Agency of the Year and PR Network of the Year.

Greater China Agency Marketer Partnership of the Year

This award recognizes the best regional or local partnerships between agencies and brands on how the partnership has driven marketing excellence & measurable results. The partnership must have been established for a minimum of 6 months between the brand and the entrant agency and have been in existence for at least part of the entry eligibility period.
*Open to single/multi agencies and for multi agencies, a joint entry in consent is required. A separate endorsement is required from the brand company.

Greater China B2B Marketing Agency of the Year

This award recognizes the agencies that demonstrate exceptional work including marketing strategies, creative content, effective use of technology and leads generation that drove business outcomes, ROI for their clients, and thought leadership in the B2B marketing field.

Greater China B2C Marketing Agency of the Year

This award recognizes the best agencies for delivering B2C solutions that drive the customer journeys, delivering proven creativity and innovation, and using insights to help clients drive marketing and transactions.

Greater China Best Culture

The best culture fosters collaboration — inspiring others and creating a place that helps to attract and recruit talent – and ultimately business growth. Entrants should demonstrate how the agency cultivates a culture to drive forward-thinking and challenge conventions. Entry can be a single office or a national entry.

Greater China Best Place to Work

This award sets out to recognize a company that goes above and beyond the norm to foster the most productive and rewarding working environment possible. Entry can be a single office or a national entry.
*For this category only one winner is to be awarded.

Greater China Boutique Agency of the Year 

This award recognizes small-sized boutique agencies with less than 20 staff, limited to independent agencies only and any startup with a minimum of 24 months in operations.

Greater China Brand Design Agency of the Year

This category recognizes agencies that specialize in brand strategy by developing or refreshing brands, as well as generating and designing a brand’s visual identity, which includes brand identity, message, positioning, and design components strategies and executions.

Greater China Brand Experience Agency of the Year

This award recognizes the best agencies specializing in comprehensive brand building and creation for the brands, their customers, and their employees in providing an exceptional brand experience for end-user.

Greater China Consultancy of the Year

This award recognises the best agencies that provide professional services and align brand strategy with business strategy to create opportunities for growth.

Greater China Content Marketing Agency of the Year

This category is open to agencies that provide content solutions as part of the overall marketing strategy across all platforms and how the content strategy helps to define and elevate brand awareness.

Greater China Customer Engagement Agency of the Year

This award recognizes agencies that have delivered the best in customer engagement through innovation, strategy, and technology that are helping businesses grow and thrive through effective engagement solutions with tangible results.

Greater China Data Analytics Agency of the Year

This award recognizes the agencies that have made outstanding achievements in the advancement of data science and engineering analytics whilst demonstrating technological innovation.

Greater China E-commerce Agency of the Year

This award recognizes the agencies that develop e-commerce marketing strategies to deliver innovative e-commerce marketing solutions to improve customer experience and drive clients’ business growth.

Greater China Event Marketing Agency of the Year

This award recognizes the agencies specializing in providing the best event marketing and/or experiential marketing solutions.

Greater China Independent Agency of the Year 

This category is open to all individual markets within the Southeast Asia region and the winner will be determined by points. For other regions such as Australia/New Zealand, Greater China, Japan/Korea, and South Asia it can ONLY be submitted as a regional entry.

Independent Agency = (a) majority of 51% or more owned by its management or independent shareholders; (b) not associated with any Holding Company or Network), and (c) does not exceed US$2 billion dollars in revenue billings across Asia Pacific region. Agencies that exceed the stated amount are not eligible to enter. For the avoidance of doubt, Agencies that are not part of a network, but which are owned more than 20% by a Holding Company are not considered to be Independent agencies. The number of offices an Agency has and the number of countries in which an Agency is located are irrelevant to whether an Agency is an Independent Agency.

Greater China Influencer Marketing Agency of the Year 

This award recognizes the agencies that are innovative and effectively engage influencers and how they use them as part of their marketing strategy to raise brand awareness and achieve business objectives.

Greater China Integrated Marketing Agency of the Year

This award recognizes the best agencies specializing in providing the best-integrated marketing and branding solutions.

Greater China Market Research Agency of the Year

This award recognizes the agency that delivers exceptional research and insight for a product or service, demonstrating research’s ability to drive innovation, inspire change and deliver results.

Greater China Performance Agency of the Year

This award acknowledges agencies that best demonstrate a consistent ability to translate consumer intentions into revenue for clients, deliver ROI-based campaign activity along with exceptional execution of biddable media and digital exchanges, and drive sales results for clients across geographies.

Greater China Production Company of the Year

This award recognizes the best production company that has produced outstanding pre- or post-production work for marketing campaigns.

Greater China Programmatic Agency of the Year

This award recognizes the agencies that have most effectively developed and enhanced the agency’s programmatic trading performance and made the biggest impact on the advertisers’ business including achievements against objectives, evidence of excellent audience targeting, insights and data analysis skills, and evidence of ROI. Client testimonials will be required as supporting evidence.

Greater China Social Media Agency of the Year 

This award recognizes the best agencies specializing in providing the best social media solutions, innovative use of social platforms, and strategies for engaging consumers in the social space.

Greater China Specialist Agency of the Year 

This category is open to specialist units within agencies of any discipline including healthcare, B2B advertising, mobile, telemarketing agencies, database management consultancies, shopper marketing, and more.

Greater China Talent Development Programme of the Year

This category sets out to recognize agencies that understand the need to nurture and develop all levels of talent so that employees gain the knowledge and skills needed to reach their full potential. Entry can be a single office or a national entry.  

Greater China Account Person of the Year 

Open to professionals with 8-10 years of account servicing experience.
The award recognizes professionals responsible for the account management who have displayed the most innovation, skills, and enthusiasm in bringing the benefits of advertising to their clients’ businesses resulting in the development of solid business relationships. Nominees within the capacity of Managing Directors and or CEO role are not eligible.

Greater China Agency Growth Leader of the Year [NEW]

This award recognises individuals working in a C-Suite leadership position who have done the most to advance their agency’s or network’s commercial growth.

Greater China Agency Head of the Year 

This award recognizes the heads of agencies nationally who have individually done the most to advance their agency/network in the industry.

Greater China Channel/Engagement Planner of the Year 

This award is for the planning professionals who have made the biggest impact on their clients’ businesses through the development of innovative customer engagement strategies; the creative and effective use of media channels; and the creation, use, and leverage of digital and social programs/platforms.

Greater China Corporate Communications/Marketing Team of the Year 

This award is open to the agency’s corporate communications/marketing team which recognising success in addressing issues related to management, corporate communications, reputation, brand-building, campaign execution, and media relations within their own agency.

Greater China Creative Leader of the Year [NEW]

This award recognizes top-level creative leaders with over 10 years of experience (Group Creative Directors/Executive Creative Directors/Chief Creative Officers or above) who have produced the best work for an individual office (or multiple offices in the same region) during the review period and have not only set the standard for creative excellence but have also raised the bar. The nominee will have demonstrated outstanding creative leadership in building and nurturing creativity across the creative team and the agency.

Greater China New Business Development Person/Team of the Year 

This award is for the new business development person/team that has proven to have built and developed a new account or grown the business and expanded the services of an established client relationship.

Greater China Producer of the Year

This award is open to professionals who have brought out innovative insights with strategies throughout their work managing creative campaigns to drive and meet business objectives.

Greater China Strategic/Brand Planner of the Year 

This award is for the planning professionals who have made the biggest impact on the client’s business through the development of breakthrough consumer strategies, brand, and communications strategies, as well as innovation and commercial strategy development.

Greater China Young Achiever of the Year 

Open to professionals with 5-7 years of professional experience.
This award recognizes the individual’s achievements, creativity, and innovation with results, as well as the nominee’s ability and willingness to extend their range of skills.

Greater China Young Business Leader of the Year

Open to professionals with 8-10 years of professional experience.
This award recognizes a young business leader who has not only achieved growth for their businesses but also demonstrated strategic direction, through honed business acumen and strong industry networks.

Greater China Young Creative Person of the Year [NEW]

This award recognizes creative professionals in the role of Creative Directors/Associate Creative Directors with 6-9 years of related experience who have produced the best work for an individual office (or multiple offices in the same region) during the review period and have set the standard for creative excellence.

Greater China Brand of the Year 

This award recognizes a brand as a champion in its industry based on market standing, marketing campaigns, and consumer preference during the eligibility period. Agencies may nominate client brands in a single or multiple market(s).

Greater China Marketer of the Year

This award recognizes the individual marketer within a client company who has had the biggest impact on the brand and demonstrated their ability to deliver positive business results.

Judges & Judging

The Greater China Agency of the Year judging panel will comprise a minimum of five client marketers to go through two rounds of judging.

In the first round of judging, judges will review and score entries independently and the scores will be sent directly to PwC for tabulation and verification. In the final round, each group of judges will convene to discuss the shortlisted entries.

In cases where there is single entry or fewer entries in the category, judges will unanimously decide whether there should be a shortlist and/or whether any trophies should be awarded at the final round of judging. This may result in no shortlist and no trophy being awarded in a category. The judges’ decisions are final.

Awards will be made at the discretion of the judges based on a scoring system and no feedback or correspondence will be entered into about the results.

Adam Yu
Former Team Head, Regional Marketing
PUMA APAC
Adrian Leung
Marketing Head, Own Brand
DFI Retail Group
Alex Zhou
Head of Brand Marketing, Vision Care
Alcon (China) Ophthalmic Product
Annie Yang
General Manager
Mast-Jägermeister Services China
Astor Keung
Market Development Advisor – Global Environmental Products
Shell Hong Kong
Brian Lo
Managing Director
AllianceBernstein
Doris Lin
Head of Marketing
Reckitt
Eric Lam
Head of Marketing Asia
Pret A Manger Hong Kong

2023 Shortlist

Category Type Category Entry Number Nominee Agency/Brand Market
           
Agency China Creative Agency of the Year  GC01.395464   BBDO China China
Agency China Creative Agency of the Year  GC01.394781   DENTSU CREATIVE China China
Agency China Creative Agency of the Year  GC01.395887   Leo Burnett China
Agency China Creative Agency of the Year  GC01.395070   Ogilvy China China
Agency China Creative Agency of the Year  GC01.394762   SG China
           
Agency Hong Kong SAR Creative Agency of the Year  GC02.396658   DDB Group Hong Kong Hong Kong SAR
Agency Hong Kong SAR Creative Agency of the Year  GC02.396256   Dentsu Creative Hong Kong SAR
Agency Hong Kong SAR Creative Agency of the Year  GC02.395899   Ogilvy Hong Kong Hong Kong SAR
Agency Hong Kong SAR Creative Agency of the Year  GC02.396318   Saatchi & Saatchi Hong Kong Hong Kong SAR
Agency Hong Kong SAR Creative Agency of the Year  GC02.395967   TBWA\Hong Kong Hong Kong SAR
           
Agency Taiwan Creative Agency of the Year  GC03.395455   BBDO Taiwan Taiwan
Agency Taiwan Creative Agency of the Year  GC03.395679   Dentsu Creative Taiwan Taiwan
Agency Taiwan Creative Agency of the Year  GC03.397175   Leo Burnett Taiwan
Agency Taiwan Creative Agency of the Year  GC03.396575   Mediabrands Content Studio Taiwan
Agency Taiwan Creative Agency of the Year  GC03.393512   Ogilvy Taiwan Taiwan
           
Agency China Digital Agency of the Year  GC04.394875   Mindshare China
Agency China Digital Agency of the Year  GC04.395071   Ogilvy China China
Agency China Digital Agency of the Year  GC04.395835   Spark Foundry China
Agency China Digital Agency of the Year  GC04.394945   UM China
Agency China Digital Agency of the Year  GC04.393627   Wavemaker China
           
Agency Hong Kong SAR Digital Agency of the Year  GC05.396645   Mindshare Hong Kong Hong Kong SAR
Agency Hong Kong SAR Digital Agency of the Year  GC05.395957   Ogilvy Hong Kong Hong Kong SAR
Agency Hong Kong SAR Digital Agency of the Year  GC05.395191   OMD Hong Kong Hong Kong SAR
Agency Hong Kong SAR Digital Agency of the Year  GC05.396246   PHD Hong Kong Hong Kong SAR
Agency Hong Kong SAR Digital Agency of the Year  GC05.395968   TBWA\Hong Kong Hong Kong SAR
           
Agency Taiwan Digital Agency of the Year  GC06.395758   Dentsu Creative Taiwan Taiwan
Agency Taiwan Digital Agency of the Year  GC06.393513   Ogilvy Taiwan Taiwan
Agency Taiwan Digital Agency of the Year  GC06.397086   OMD Taiwan Taiwan
Agency Taiwan Digital Agency of the Year  GC06.397893   Starcom Taiwan Taiwan
Agency Taiwan Digital Agency of the Year  GC06.396707   Zenith Taiwan Taiwan
           
Agency China Media Agency of the Year  GC07.394301   Carat China
Agency China Media Agency of the Year  GC07.394874   Mindshare China
Agency China Media Agency of the Year  GC07.396074   OMD China
Agency China Media Agency of the Year  GC07.395834   Spark Foundry China
Agency China Media Agency of the Year  GC07.393495   Wavemaker China
           
Agency Hong Kong SAR Media Agency of the Year  GC08.396226   iProspect Hong Kong SAR
Agency Hong Kong SAR Media Agency of the Year  GC08.395927   Mindshare Hong Kong Hong Kong SAR
Agency Hong Kong SAR Media Agency of the Year  GC08.395225   OMD Hong Kong Hong Kong SAR
Agency Hong Kong SAR Media Agency of the Year  GC08.397225   Universal McCann Hong Kong SAR
Agency Hong Kong SAR Media Agency of the Year  GC08.396286   Zenith Hong Kong Hong Kong SAR
           
Agency Taiwan Media Agency of the Year  GC09.397736   Carat Media Taiwan Taiwan
Agency Taiwan Media Agency of the Year  GC09.396512   dentsu X Taiwan Taiwan
Agency Taiwan Media Agency of the Year  GC09.397093   OMD Taiwan Taiwan
Agency Taiwan Media Agency of the Year  GC09.397891   Starcom Taiwan Taiwan
Agency Taiwan Media Agency of the Year  GC09.396705   Zenith Taiwan Taiwan
           
Agency China PR Agency of the Year GC10.393714   Hill+Knowlton Strategies China
Agency China PR Agency of the Year GC10.395049   KIWI Communications China
Agency China PR Agency of the Year GC10.395665   MSL China China
Agency China PR Agency of the Year GC10.395072   Ogilvy China China
Agency China PR Agency of the Year GC10.395990   Weber Shandwick China
           
Agency Hong Kong SAR PR Agency of the Year GC11.396273   Edelman Hong Kong SAR
Agency Hong Kong SAR PR Agency of the Year GC11.396325   MSL Hong Kong Hong Kong SAR
Agency Hong Kong SAR PR Agency of the Year GC11.395908   Ogilvy Public Relations Hong Kong Hong Kong SAR
Agency Hong Kong SAR PR Agency of the Year GC11.393923   Sinclair Hong Kong SAR
           
Agency Taiwan PR Agency of the Year GC12.396513   dentsu X Taiwan Taiwan
Agency Taiwan PR Agency of the Year GC12.397589   Golin Taipei Taiwan
Agency Taiwan PR Agency of the Year GC12.396603   MSL Taiwan
Agency Taiwan PR Agency of the Year GC12.393514   Ogilvy Taiwan Taiwan
Agency Taiwan PR Agency of the Year GC12.397883   VOCAL MIDDLE Communications Consultants Taiwan
           
Agency Greater China Agency Marketer Partnership of the Year GC13.396659   DDB Group Hong Kong, McDonald's Hong Kong Hong Kong SAR
Agency Greater China Agency Marketer Partnership of the Year GC13.394869   Grey Group China, Volvo China
Agency Greater China Agency Marketer Partnership of the Year GC13.396306   Leo Burnett Hong Kong, Cathay Hong Kong SAR
Agency Greater China Agency Marketer Partnership of the Year GC13.397182   Publicis Groupe Taiwan, McDonald's Taiwan
Agency Greater China Agency Marketer Partnership of the Year GC13.395797   Publicis Worldwide, Hyproca1897 China
           
Agency Greater China B2B Marketing Agency of the Year GC14.396134   Publicis Sapient China China
Agency Greater China B2B Marketing Agency of the Year GC14.393925   Sinclair Hong Kong SAR
           
Agency Greater China B2C Marketing Agency of the Year GC15.396028   Assembly Hong Kong SAR
Agency Greater China B2C Marketing Agency of the Year GC15.395770   Dentsu Creative Taiwan Taiwan
Agency Greater China B2C Marketing Agency of the Year GC15.396616   Digitas China China
Agency Greater China B2C Marketing Agency of the Year GC15.395955   Digitas Taiwan Taiwan
Agency Greater China B2C Marketing Agency of the Year GC15.393926   Sinclair Hong Kong SAR
           
Agency Greater China Best Culture GC16.395449   BBDO Greater China China
Agency Greater China Best Culture GC16.396260   Dentsu Creative Hong Kong SAR
Agency Greater China Best Culture GC16.395771   Dentsu Creative Taiwan Taiwan
Agency Greater China Best Culture GC16.396277   Edelman Hong Kong SAR
Agency Greater China Best Culture GC16.396342   Leo Burnett Hong Kong Hong Kong SAR
           
Agency Greater China Best Place to Work GC17.396027   Assembly Hong Kong SAR
Agency Greater China Best Place to Work GC17.395451   BBDO Greater China China
Agency Greater China Best Place to Work GC17.396261   Dentsu Creative Hong Kong SAR
Agency Greater China Best Place to Work GC17.397139   Golin Greater China China
Agency Greater China Best Place to Work GC17.396711   Zenith Taiwan Taiwan
           
Agency Greater China Boutique Agency of the Year  GC18.396447   Stig&Xi China
Agency Greater China Boutique Agency of the Year  GC18.394044   THINK CHINA Hong Kong SAR
           
Agency Greater China Brand Design Agency of the Year GC19.396147   Landor & Fitch Hong Kong SAR
Agency Greater China Brand Design Agency of the Year GC19.396727   M&C Saatchi Spencer Hong Kong Hong Kong SAR
Agency Greater China Brand Design Agency of the Year GC19.395215   MetaDesign China China
           
Agency Greater China Brand Experience Agency of the Year GC20.394784   DENTSU CREATIVE China China
Agency Greater China Brand Experience Agency of the Year GC20.395772   Dentsu Creative Taiwan Taiwan
Agency Greater China Brand Experience Agency of the Year GC20.397777   Starcom Taiwan Taiwan
Agency Greater China Brand Experience Agency of the Year GC20.395970   TBWA\Hong Kong Hong Kong SAR
Agency Greater China Brand Experience Agency of the Year GC20.395965   UNIPLAN China
           
Agency Greater China Consultancy of the Year GC21.394706   Artefact China
Agency Greater China Consultancy of the Year GC21.395775   Dentsu Creative Taiwan Taiwan
Agency Greater China Consultancy of the Year GC21.395981   KIWI Communications China
Agency Greater China Consultancy of the Year GC21.396166   Ruder Finn China
           
Agency Greater China Content Marketing Agency of the Year GC22.395320   Cheil China China
Agency Greater China Content Marketing Agency of the Year GC22.395776   Dentsu Creative Taiwan Taiwan
Agency Greater China Content Marketing Agency of the Year GC22.397800   Leo Burnett Taiwan
Agency Greater China Content Marketing Agency of the Year GC22.396728   M&C Saatchi Spencer Hong Kong Hong Kong SAR
Agency Greater China Content Marketing Agency of the Year GC22.395303   Red Ant Asia China
           
Agency Greater China Customer Engagement Agency of the Year GC23.394710   Artefact China
Agency Greater China Customer Engagement Agency of the Year GC23.394782   DENTSU CREATIVE China China
Agency Greater China Customer Engagement Agency of the Year GC23.397808   Leo Burnett Taiwan
Agency Greater China Customer Engagement Agency of the Year GC23.396082   MAX China
Agency Greater China Customer Engagement Agency of the Year GC23.395971   TBWA\Hong Kong Hong Kong SAR
           
Agency Greater China Data Analytics Agency of the Year GC24.396295   Digitas Hong Kong Hong Kong SAR
Agency Greater China Data Analytics Agency of the Year GC24.397837   EssenceMediacom Hong Kong SAR
Agency Greater China Data Analytics Agency of the Year GC24.397317   Omnicom Media Group Hong Kong SAR
Agency Greater China Data Analytics Agency of the Year GC24.395979   Publicis EDGE China
Agency Greater China Data Analytics Agency of the Year GC24.393629   Wavemaker China
           
Agency Greater China E-commerce Agency of the Year GC25.395321   Cheil PengTai China
Agency Greater China E-commerce Agency of the Year GC25.395226   OMD Hong Kong Hong Kong SAR
Agency Greater China E-commerce Agency of the Year GC25.396243   PHD Hong Kong Hong Kong SAR
           
Agency Greater China Event Marketing Agency of the Year GC26.395897   AUDITOIRE China
Agency Greater China Event Marketing Agency of the Year GC26.394785   Dentsu Public Relations Consulting Beijing China
Agency Greater China Event Marketing Agency of the Year GC26.395966   UNIPLAN China
Agency Greater China Event Marketing Agency of the Year GC26.393963   VISTA CREATION China
           
Agency Greater China Independent Agency of the Year  GC27.394709   Artefact China
Agency Greater China Independent Agency of the Year  GC27.395302   Red Ant Asia China
Agency Greater China Independent Agency of the Year  GC27.396167   Ruder Finn China
Agency Greater China Independent Agency of the Year  GC27.397005   Sage House Business Consultancy China
Agency Greater China Independent Agency of the Year  GC27.393927   Sinclair Hong Kong SAR
           
Agency Greater China Influencer Marketing Agency of the Year  GC28.396087   MAX China
Agency Greater China Influencer Marketing Agency of the Year  GC28.395691   Publicis Influence China
Agency Greater China Influencer Marketing Agency of the Year  GC28.395862   QINRIVE ASIA Communication China
Agency Greater China Influencer Marketing Agency of the Year  GC28.395275   Red Ant Asia China
Agency Greater China Influencer Marketing Agency of the Year  GC28.395862   VMLY&R China China
           
Agency Greater China Integrated Marketing Agency of the Year GC29.394302   Carat China
Agency Greater China Integrated Marketing Agency of the Year GC29.394783   DENTSU CREATIVE China China
Agency Greater China Integrated Marketing Agency of the Year GC29.395069   Ogilvy China China
Agency Greater China Integrated Marketing Agency of the Year GC29.396186   TBWA CHINA China
Agency Greater China Integrated Marketing Agency of the Year GC29.393626   Wavemaker China
           
Agency Greater China Market Research Agency of the Year -   To be announced Hong Kong SAR
           
Agency Greater China Performance Agency of the Year GC31.394314   dentsu China
Agency Greater China Performance Agency of the Year GC31.397849   EssenceMediacom Hong Kong SAR
Agency Greater China Performance Agency of the Year GC31.397307   Omnicom Media Group Hong Kong SAR
Agency Greater China Performance Agency of the Year GC31.393628   Wavemaker China
Agency Greater China Performance Agency of the Year GC31.395262   Zenith China China
           
Agency Greater China Production Company of the Year GC32.396732   M&C Saatchi Spencer Hong Kong Hong Kong SAR
Agency Greater China Production Company of the Year GC32.395878   Prodigious China
           
Agency Greater China Programmatic Agency of the Year GC33.397787   Performics Taiwan Taiwan
Agency Greater China Programmatic Agency of the Year GC33.393630   Wavemaker China
           
Agency Greater China Social Media Agency of the Year  GC34.395429   Energy BBDO Beijing China
Agency Greater China Social Media Agency of the Year  GC34.395986   Longwise China
Agency Greater China Social Media Agency of the Year  GC34.396089   MAX China
Agency Greater China Social Media Agency of the Year  GC34.395304   Red Ant Asia China
Agency Greater China Social Media Agency of the Year  GC34.396225   TBWA BOLT Greater China China
           
Agency Greater China Specialist Agency of the Year  GC35.396127   Cedar Hong Kong Hong Kong SAR
Agency Greater China Specialist Agency of the Year  GC35.395538   IT Consultis China
Agency Greater China Specialist Agency of the Year  GC35.395980   KIWI Communications China
Agency Greater China Specialist Agency of the Year  GC35.396457   McCANN Health China
Agency Greater China Specialist Agency of the Year  GC35.395898   PUBLICIS LUXE China
           
Agency Greater China Talent Development Programme of the Year GC36.395755   DENTSU CREATIVE China China
Agency Greater China Talent Development Programme of the Year GC36.397857   Starcom Taiwan Taiwan
Agency Greater China Talent Development Programme of the Year GC36.393981   VISTA CREATION China
Category Type Category Entry Number Nominee Agency/Brand Market
           
People Greater China Account Person of the Year  GC38.393497 Billy Ni Wavemaker China
People Greater China Account Person of the Year  GC38.395757 Cindy Lu DENTSU CREATIVE China China
People Greater China Account Person of the Year  GC38.397661 Jesppie Poon Grey Advertising Hong Kong Hong Kong SAR
People Greater China Account Person of the Year  GC38.396211 Pauline Lin Leo Burnett Shanghai China
People Greater China Account Person of the Year  GC38.394876 Selina Li Mindshare China
           
People Greater China Agency Growth Leader of the Year [NEW] - No shortlist - -
           
People Greater China Agency Head of the Year  GC39.393984 Alex Zhu VISTA CREATION China
People Greater China Agency Head of the Year  GC39.395591 Beck You BBDO Greater China China
People Greater China Agency Head of the Year  GC39.396296 Delicia Tan Edelman Hong Kong SAR
People Greater China Agency Head of the Year  GC39.393496 Jose Campon Wavemaker China
People Greater China Agency Head of the Year  GC39.395047 Liang Dong KIWI Communications China
           
People Greater China Channel/Engagement Planner of the Year  GC40.394685 Karen Lv Zenith China
People Greater China Channel/Engagement Planner of the Year  GC40.395427 Nemo Yu BBDO Beijing China
People Greater China Channel/Engagement Planner of the Year  GC40.396118 NG BRIAN KWOK WAI PUBLICIS GROUPE CHINA China
People Greater China Channel/Engagement Planner of the Year  GC40.394881 Winnie Wu Mindshare China
People Greater China Channel/Engagement Planner of the Year  GC40.395762 Xin Wang DENTSU CREATIVE China China
           
People Greater China Corporate Communications/Marketing Team of the Year  GC41.394883 Marketing and Partnerships Team Mindshare China
People Greater China Corporate Communications/Marketing Team of the Year  GC41.395423 The Tiny Team BBDO Greater China China
           
People Greater China Creative Leader of the Year [NEW] GC42.395442 Arthur Tsang BBDO Greater China China
People Greater China Creative Leader of the Year [NEW] GC42.394546 Joe Zhou SG China
People Greater China Creative Leader of the Year [NEW] GC42.396298 John Koay Edelman Hong Kong SAR
People Greater China Creative Leader of the Year [NEW] GC42.394786 Kazuki Tsuburaku DENTSU CREATIVE China China
People Greater China Creative Leader of the Year [NEW] GC42.396736 Spencer Wong M&C Saatchi Spencer Hong Kong Hong Kong
           
People Greater China New Business Development Person/Team of the Year  GC43.394882 Catherine Fei Mindshare China
People Greater China New Business Development Person/Team of the Year  GC43.397535 Grey Growth Gurus Grey Advertising Hong Kong Hong Kong SAR
People Greater China New Business Development Person/Team of the Year  GC43.396227 iProspect Growth Team iProspect Hong Kong SAR
People Greater China New Business Development Person/Team of the Year  GC43.396245 PHD PHD Hong Kong Hong Kong SAR
People Greater China New Business Development Person/Team of the Year  GC43.395526 TeamBreakthrough EssenceMediacom China
           
People Greater China Producer of the Year - To be announced - -
           
People Greater China Strategic/Brand Planner of the Year  GC45.395421 Anson Feng Starcom China China
People Greater China Strategic/Brand Planner of the Year  GC45.395435 Harry Chen BBDO Shanghai China
People Greater China Strategic/Brand Planner of the Year  GC45.394861 Janice Kok Grey Group China China
People Greater China Strategic/Brand Planner of the Year  GC45.397081 Joann Chuang OMD Taiwan Taiwan
People Greater China Strategic/Brand Planner of the Year  GC45.397155 NG BRIAN KWOK WAI PUBLICIS GROUPE CHINA China
           
People Greater China Young Achiever of the Year  GC46.397436 Christopher Lui PHD Hong Kong Hong Kong SAR
People Greater China Young Achiever of the Year  GC46.394879 Lotus Lu Mindshare China
People Greater China Young Achiever of the Year  GC46.394880 Nini Zhu Mindshare China
People Greater China Young Achiever of the Year  GC46.394312 Philip Yuan dentsu X China
People Greater China Young Achiever of the Year  GC46.394878 Siggi Yang Mindshare China
           
People Greater China Young Business Leader of the Year GC47.396638 Jackie Lau Spotlighters Hong Kong SAR
People Greater China Young Business Leader of the Year GC47.394796 Jackie Yang PHD Media China
People Greater China Young Business Leader of the Year GC47.395717 Ming Liu MSL China China
People Greater China Young Business Leader of the Year GC47.394758 Nancy Yang PHD Media China
           
People Greater China Young Creative Person of the Year [NEW] GC48.396300 Carson Edelman Hong Kong SAR
People Greater China Young Creative Person of the Year [NEW] GC48.395619 Cesar Farah BBDO Shanghai China
People Greater China Young Creative Person of the Year [NEW] GC48.395765 Franky Liao DENTSU CREATIVE China China
People Greater China Young Creative Person of the Year [NEW] GC48.396095 Olivia Zhuang MAX China
Category Type Category Entry Number Nominee Brand Market
           
Brand Greater China Brand of the Year  GC50.393631 - FOTILE China
Brand Greater China Brand of the Year  GC50.395870 - Heineken China
           
Brand Greater China Marketer of the Year - No shortlist China

2022 Winners

In categories with 3 or less shortlisted entries, the judges will decide whether an entry is awarded and subject to judges’ unanimous decision. This may also result in no trophies being awarded or same type of awards in a category.

For Agency categories, the awards can be Gold, Silver or Bronze. People & Brand categories will be one Gold Winner. Commendation will be given a digital certificate.

Category Type Category Nominee Agency/Brand Market Award
           
Agency China Creative Agency of the Year Ogilvy China   China Silver
Agency China Creative Agency of the Year TBWAChina   China Silver
Agency China Creative Agency of the Year BBDO China   China Bronze
           
Agency China Digital Agency of the Year Ogilvy China   China Silver
Agency China Digital Agency of the Year TBWAChina   China Bronze
           
Agency China Media Agency of the Year dentsu X   China Silver
Agency China Media Agency of the Year Initiative   China Bronze
           
Agency China PR Agency of the Year Ogilvy China   China Gold
Agency China PR Agency of the Year Hill+Knowlton Strategies   China Silver
Agency China PR Agency of the Year Weber Shandwick   China Bronze
           
Agency Greater China Agency Marketer Partnership of the Year SG - FOTILE   China Gold
Agency Greater China Agency Marketer Partnership of the Year Zenith Taiwan - Haleon Taiwan   Taiwan Silver
Agency Greater China Agency Marketer Partnership of the Year McCann Worldgroup China - Shanghai General Motors- Chevrolet   China Bronze
           
Agency Greater China B2B Marketing Agency of the Year Publicis Sapient China   China Silver
Agency Greater China B2B Marketing Agency of the Year Merkle China   China Bronze
Agency Greater China B2B Marketing Agency of the Year Sinclair   Hong Kong SAR Bronze
           
Agency Greater China B2C Marketing Agency of the Year Sinclair   Hong Kong SAR Gold
Agency Greater China B2C Marketing Agency of the Year Digitas China   China Silver
Agency Greater China B2C Marketing Agency of the Year Media.Monks China   China Bronze
           
Agency Greater China Best Culture BBDO Greater China   China Gold
Agency Greater China Best Culture Publicis1   China Silver
Agency Greater China Best Culture DDB Group Hong Kong   Hong Kong SAR Bronze
           
Agency Greater China Best Place to Work BBDO Greater China   China Winner
           
Agency Greater China Boutique Agency of the Year Stink Studios China   China Silver
Agency Greater China Boutique Agency of the Year The Orangeblowfish   China Bronze
Agency Greater China Boutique Agency of the Year Stig&Xi   China Bronze
           
Agency Greater China Brand Design Agency of the Year (New) M&C Saatchi Spencer   Hong Kong SAR Gold
Agency Greater China Brand Design Agency of the Year (New) MetaDesign   China Silver
Agency Greater China Brand Design Agency of the Year (New) Landor & Fitch   Hong Kong SAR Bronze
           
Agency Greater China Brand Experience Agency of the Year LEO Digital Network   China Gold
Agency Greater China Brand Experience Agency of the Year Media.Monks China   China Silver
Agency Greater China Brand Experience Agency of the Year Imagination   China Bronze
           
Agency Greater China Consultancy of the Year Ruder Finn Asia   China Gold
Agency Greater China Consultancy of the Year Artefact China   China Silver
Agency Greater China Consultancy of the Year Ylab Limited   China Bronze
           
Agency Greater China Content Marketing Agency of the Year Grey group China   China Gold
Agency Greater China Content Marketing Agency of the Year M&C Saatchi Spencer   Hong Kong SAR Silver
Agency Greater China Content Marketing Agency of the Year Red Ant Asia   China Bronze
           
Agency Greater China Creative Agency of the Year Ogilvy   Greater China Gold
           
Agency Greater China Customer Engagement Agency of the Year LEO Digital Network   China Gold
Agency Greater China Customer Engagement Agency of the Year Media.Monks China   China Silver
Agency Greater China Customer Engagement Agency of the Year Wiredcraft   China Bronze
           
Agency Greater China Data Analytics Agency of the Year (New) Publicis EDGE   China Gold
Agency Greater China Data Analytics Agency of the Year (New) Wavemaker   China Silver
Agency Greater China Data Analytics Agency of the Year (New) MediaCom HK   Hong Kong SAR Bronze
           
Agency Greater China E-Commerce Agency of the Year Publicis Commerce China   China Gold
Agency Greater China E-Commerce Agency of the Year Baozun KiX   China Silver
Agency Greater China E-Commerce Agency of the Year VERYSTAR   China Silver
           
Agency Greater China Event Marketing Agency of the Year BBDO LIVE   China Silver
Agency Greater China Event Marketing Agency of the Year Dentsu Public Relations Consulting Beijing   China Silver
Agency Greater China Event Marketing Agency of the Year UNIPLAN   China Bronze
           
Agency Greater China Independent Agency of the Year Ruder Finn Asia   China Gold
Agency Greater China Independent Agency of the Year Artefact China   China Silver
Agency Greater China Independent Agency of the Year Red Ant Asia   China Silver
           
Agency Greater China Influencer Marketing Agency of the Year (New) Red Ant Asia   China Gold
Agency Greater China Influencer Marketing Agency of the Year (New) MAX Communication   China Silver
Agency Greater China Influencer Marketing Agency of the Year (New) INCA Hong Kong   Hong Kong SAR Bronze
           
Agency Greater China Integrated Marketing Agency of the Year Ogilvy China   China Gold
Agency Greater China Integrated Marketing Agency of the Year LEO Digital Network   China Silver
Agency Greater China Integrated Marketing Agency of the Year Media.Monks China   China Bronze
           
Agency Greater China Market Research Agency of the Year Kantar Profiles, Greater China   China Silver
Agency Greater China Market Research Agency of the Year Edelman Data & Intelligence   Hong Kong SAR Bronze
           
Agency Greater China Media Agency of the Year Zenith   Greater China Gold
           
Agency Greater China Performance Agency of the Year Wavemaker   China Gold
Agency Greater China Performance Agency of the Year Mindshare Hong Kong   Hong Kong SAR Silver
Agency Greater China Performance Agency of the Year OMG Hong Kong   Hong Kong SAR Bronze
           
Agency Greater China PR Agency of the Year Ogilvy   Greater China Gold
           
Agency Greater China Production Company of the Year M&C Saatchi Spencer   Hong Kong SAR Silver
Agency Greater China Production Company of the Year Media.Monks China   China Silver
Agency Greater China Production Company of the Year Prodigious China   China Bronze
           
Agency Greater China Programmatic Agency of the Year Performics Taiwan   Taiwan Gold
Agency Greater China Programmatic Agency of the Year Xaxis   China Silver
           
Agency Greater China Social Media Agency of the Year TBWABOLT Shanghai   China Gold
Agency Greater China Social Media Agency of the Year Red Ant Asia   China Silver
Agency Greater China Social Media Agency of the Year MAX Communication   China Bronze
           
Agency Greater China Specialist Agency of the Year Cheil Worldwide China   China Gold
Agency Greater China Specialist Agency of the Year TBWAMedia Arts Lab Shanghai   China Silver
Agency Greater China Specialist Agency of the Year Media.Monks China   China Bronze
           
Agency Greater China Talent Development Program of the Year Zenith Taiwan   Taiwan Gold
Agency Greater China Talent Development Program of the Year Publicis Groupe China   China Silver
Agency Greater China Talent Development Program of the Year dentsu   China Bronze
           
Agency Hong Kong SAR Creative Agency of the Year Ogilvy   Hong Kong SAR Gold
Agency Hong Kong SAR Creative Agency of the Year dentsu Creative   Hong Kong SAR Silver
Agency Hong Kong SAR Creative Agency of the Year DDB Group Hong Kong   Hong Kong SAR Bronze
           
Agency Hong Kong SAR Digital Agency of the Year OMD Hong Kong   Hong Kong SAR Gold
Agency Hong Kong SAR Digital Agency of the Year MediaCom HK   Hong Kong SAR Silver
Agency Hong Kong SAR Digital Agency of the Year Ogilvy   Hong Kong SAR Silver
           
Agency Hong Kong SAR Media Agency of the Year Zenith Hong Kong   Hong Kong SAR Gold
Agency Hong Kong SAR Media Agency of the Year Mindshare Hong Kong   Hong Kong SAR Silver
Agency Hong Kong SAR Media Agency of the Year OMD Hong Kong   Hong Kong SAR Silver
           
Agency Hong Kong SAR PR Agency of the Year Ogilvy   Hong Kong SAR Gold
Agency Hong Kong SAR PR Agency of the Year Edelman   Hong Kong SAR Silver
Agency Hong Kong SAR PR Agency of the Year MSL Hong Kong   Hong Kong SAR Bronze
           
Agency Taiwan Creative Agency of the Year Ogilvy Taiwan   Taiwan Gold
Agency Taiwan Creative Agency of the Year Leo Burnett Taiwan   Taiwan Silver
Agency Taiwan Creative Agency of the Year dentsu mcgarrybowen Taiwan   Taiwan Bronze
           
Agency Taiwan Digital Agency of the Year Zenith Taiwan   Taiwan Gold
Agency Taiwan Digital Agency of the Year Ogilvy Taiwan   Taiwan Silver
Agency Taiwan Digital Agency of the Year Starcom Taiwan   Taiwan Bronze
           
Agency Taiwan Media Agency of the Year Starcom Taiwan   Taiwan Gold
Agency Taiwan Media Agency of the Year Zenith Taiwan   Taiwan Silver
Agency Taiwan Media Agency of the Year Carat Taiwan   Taiwan Bronze
           
Agency Taiwan PR Agency of the Year Ogilvy Taiwan   Taiwan Gold
Agency Taiwan PR Agency of the Year VOCAL MIDDLE Communications Consultants   Taiwan Bronze
Category Type Category Winner Agency/Brand Market Award
         
People Greater China Account Person of the Year Miffy Lee MediaCom HK Hong Kong SAR Winner
People Greater China Account Person of the Year Dawn Lin Starcom China China Commendation
         
People Greater China Agency Head of the Year Sharlene Wu Grey group China China Winner
         
People Greater China Channel/Engagement Planner of the Year Lana Zhang Merkle China China Commendation
         
People Greater China Corporate Communications/Marketing Team of the Year The Tiny Team BBDO Greater China China Winner
         
People Greater China Creative Person of the Year Giant Kung Ogilvy Taiwan Taiwan Winner
         
People Greater China New Business Development Person/Team of the Year The HIT Team Mindshare Hong Kong Hong Kong SAR Winner
People Greater China New Business Development Person/Team of the Year China Growth Team Publicis Media China China Commendation
People Greater China New Business Development Person/Team of the Year Neo DSI MediaCom HK Hong Kong SAR Commendation
         
People Greater China Strategic/Brand Planner of the Year Kenneth Chan Mindshare Hong Kong Hong Kong SAR Winner
People Greater China Strategic/Brand Planner of the Year NG Brian Kwok Wai Publicis Groupe China China Commendation
         
People Greater China Young Achiever of the Year Harry Chen BBDO China China Winner
         
People Greater China Young Business Leader of the Year Brandon Cheung GroupM Nexus Hong Kong SAR Winner
Category Type Category Brand Agency Market Award
           
Brands Greater China Brand of the Year ARCFOX ARCFOX China Winner

2022 Galleries

Partnership

The agency of the Year awards offer industry suppliers the chance to target the heart of the industry across Asia, EMEA and the UK. The awards have an outstanding reputation within their local markets and are entered by agencies of all sizes and specialities.

Partnership allows strong branding and networking opportunities, and a chance to build your brand in the hearts and minds of the most influential agencies.

For marketing and partnership opportunities please contact:

ASIA PACIFIC
Richard Fahy
Commercial Director, Campaign Asia-Pacific
Email: richard.fahy@haymarket.asia

Contact Us

Zamir Khan

Director of Awards & Training Events, Asia
Email: zamir.khan@haymarket.asia

Kaling Man

Head of Awards & Training Events
Email: kaling.man@haymarket.asia

General Awards Enquiry

Email: aoy@haymarket.asia

Richard Fahy

Commercial Director, Campaign Asia-Pacific
Email: richard.fahy@haymarket.asia