Judges Category: Australia / New Zealand

Andrew is one of Australia’s most effective and awarded marketers with over fifteen years of experience developing and executing world class through the line marketing strategies. He is an expert in building brands and advertising campaigns that grow communities to become part of popular culture.

With a foundation in a Marketing Masters of Business, Ange brings over 20 years of experience across several industries from beauty and pharma to fast moving consumer goods. As the head of Marketing and Design for CCEP NZ, she is instrumental in developing the overall marketing plans for a suite of incredibly loved and well-known brands.

Throughout her career, Ange has been the marketing force behind brands both world famous in New Zealand (L&P) and those that are just world famous like Nivea. From Space Manu’s (swimming bombs) to category leadership in sustainability, Ange’s team has delivered award winning campaigns for New Zealand that are both creative and effective.

Ange’s strength lies in her ability to combine commercial understanding with strategic thinking coupled with world class execution. Her ability to influence and build relationships has been instrumental in getting buy in at a board level and parenting her two kids (Ange won’t say on record which is easier to manage!).

Quote: Each year I look forward to the AoY awards. The quality of the entries gets better each year. It’ll be fiercely competitive and prompt great judging panel discussions.

As Senior Marketing Director South Pacific, Anthony is currently supervising all the marketing activities for Colgate-Palmolive across all brands in the region, driving the marketing and digital transformation of the commercial organization. He has an extensive career in Colgate Palmolive, experiencing all the aspects of brand building and marketing, from operations to new product development, and integrated brand experiences in various locations throughout the world (Australia, New Zealand, Fiji, France, UK, Switzerland).

Anubha Sahasrabuddhe is a global consumer leader having led some of the world’s most loved brands.

Anubha has extensive experience cross culturally in both emerging as well as developed markets.

In 2021 Anubha joined Lion Beverages as CMO, and now on the role of CGO bringing consumer, ventures, data and technology together to drive growth.

Prior to joining Lion, Anubha held leadership roles at The Coca-Cola Company and Mars Wrigley. Anubha’s passion is business transformation through a creative and cultural lens and has a track record of transforming businesses through a consumer led growth agenda and building high performing diverse teams.

Caroline is a Marketing Director at The Arnott’s Group, overseeing eCom, digital, media and customer experience (CX).

Caroline has strong business transformation marketing expertise in Blue Chip FMCG (12.5 years at Coca-Cola) and small domestic appliances (Dyson and De’Longhi). She has also worked internationally across South Africa, the UK and Australia.

As Marketing Director, Digital, Media and CX Transformation, she drives transformational growth and improved ROI across eCom and all facets of media communications.

Before Arnott’s, she worked at Coca-Cola, leading Effie award-winning campaigns and NPD launches. Later she worked as Marketing Director at Dyson and De’Longhi overseeing the marketing department’s NPD as part of a broader portfolio strategy, identifying digital growth and transformation opportunities, with responsibilities including Brand ATL, Shopper Marketing, Events, PR, CX, Insights and Category Management across multiple categories. During her time at Dyson, CXO Leadership awards recognised her as ‘Australia’s CX Marketing leader of the year’ and, at both Dyson and De’Longhi, was ranked within the ‘CMO top 50″.

As a certified IECL Executive Coach, Caroline is passionate about people, leadership development and driving positive change management.

Quote: In judging an agency campaign, we need to look beyond what’s just flashy and new, and dig deeper into impact, relevance and authenticity. I believe it’s the effective combination of these elements that truly defines the merit and effectiveness of the campaign.

Caroline Raj is an award-winning marketing executive passionate about spearheading transformation initiatives focussed on brand, culture and data. After spending the past 20 years working in marketing and customer-centric roles for multimillion-dollar brands within Australia and internationally, Caroline is known for driving brand growth, maximising customer experience and financial performance.

Caroline has built her career on three principles – be curious, understand the problem you are solving and put the customer at the heart of everything you do. Her style is consistently supported by her values-driven and outcome-focussed approach.

A passionate people leader, Caroline is inclusive, collaborative and committed to building capability in others.

Quote: A great agency is not just about creativity alone but how they partnering to solve their client’s biggest challenges with innovation, data and insights.

David Borean is Vice President Brand and Customer Experience NEC ANZ, a member of the ANZ Executive Team, responsible for all Partnerships, Marketing and Communications across the region.

His responsibilities include management and oversight of Government Relations, Major Brand and Partnership Marketing, Solution Marketing, Stakeholder Engagement (across all lines of business), Business and Thought leadership and responsibility for all Internal and External Communications.

Quote: Judging Agency of the Year is a great privilege and its important for applicants when submitting their award nomination to clearly and concisely communicate what makes their agency unique, the way they think and execute, the output – the work, and clearly demonstrate how the agency has grown, changed, evolved to be worthy of the title Agency of the Year. Growth can manifest through diverse avenues such as new business, HR practices, or responsible business activities. I wish every applicant the best in their submission.

Credited with various digital transformation initiatives across multiple organizations, Edwin Garcia is a change agent who helps companies embrace digital innovations, marketing technologies and data in the marketing, media and ecommerce space. Most recently, he is co-leading the charge of AI adoption within marketing operations and media in Bayer’s Consumer Health Division, in partnership with the IMD Business School. Edwin’s career includes local, regional and global roles across multiple industries (FMCG, Consumer Electronics and Consumer Health Care), and has received several awards and recognitions. He is passionate about digital tech, skiing and exploring tropical beaches.

James leads a team as part of the new International Marketing Growth division at Fujitsu-rolling out Agile Marketing to a globally distributed marketing organisation. A dynamic leader with a track record of managing growth and innovation in the world’s largest and smallest companies: from start-ups to IBM, HP and now Fujitsu.

His international career has taken him to Europe, Asia, the Middle East and The Americas. Highlights include turning off the lights on the Pyramids, sponsoring international rugby teams and the World Cup. He is an international speaker with engagements as varied as a keynote healthcare speaker in Beijing, the World Cancer Congress (Kuala Lumpur) and ‘Vision’ conferences here at home in Sydney.

Passionate about team development and growth combined with an active interest in organisational and management psychology. Uniquely able to unpack complex corporate strategy, negotiate the corridors of power and develop creative solutions that drive revenue.

Quote: I read Campaign magazine when first starting out on my marketing career: it’s amazing to see Campaign’s awards go from strength to strength, and an honour to be included on the judging panel for this, it’s 30th year of awards in the Asia Pacific region.

Vice President Global Marketing – Pacific for Schneider Electric, Josette Addinall is passionate about combining the trio of creativity, data, technology to deliver the most impactful business outcomes. Josette has more than 15 years’ experience working in on both the agency and corporate side of marketing with companies including DDB Sydney and Telstra prior to her current role. Moreover, her experience spans a variety of segments – from consumer and small business to large enterprise and government, and now energy management and industrial automation on a global scale.