Judges Category: Australia / New Zealand 26

Alex is the Senior Director, Marketing for Visa, Asia Pacific. As the head of strategic segments and product marketing, he is responsible for driving business outcomes across consumer payments across Asia.

Alex brings over 20 years of marketing experience across a range of industries including Consumer Packaged Goods, Financial Services, and Retail. He previously held marketing leadership roles across multiple brands at Procter & Gamble across Asia Pacific.

Anthony is the ANZ Marketing Director for Mars Petcare and a seasoned marketing leader with more than 25 years of experience building iconic brands across Australia, New Zealand, and Europe. Throughout his career, he has led award-winning campaigns for brands such as PEDIGREE, WHISKAS & SHEBA combining deep consumer insight with bold, creative thinking to deliver lasting business impact. Passionate about developing high-performing teams, Anthony champions collaboration, innovation, and marketing excellence. A firm believer that the best work starts with understanding people, he brings a consumer-first perspective and a proven track record of driving growth through creativity, courage, and strategic leadership.

Brett Morris is Head of Marketing & Community Engagement at Rabobank New Zealand and a senior marketing leader with more than 20 years’ experience across banking, telecommunications, consumer and service industries. His career spans leadership roles at Rabobank, Spark New Zealand and SkyCity, as well as agency experience in both New Zealand and the United Kingdom. He has built and led brands through periods of growth, transformation and change, with a strong focus on connecting customer needs to commercial outcomes. Brett brings a practical, customer-led perspective to marketing effectiveness, brand strategy, business performance and sustainable growth.

Chi Nguyen is a Marketing, Brand & Communications professional with experience across Australia and Southeast Asia, spanning B2B and B2C technology, industrial automation, AI, fintech and e-commerce. Her career includes Marketing & Communications at Bosch Australia & New Zealand, Country Brand & Communications Leader at IBM, and Head of Corporate Affairs & Communications at Gojek. She has helped shape major brand and market initiatives including IBM’s Smarter Planet, the GoViet-to-Gojek rebrand and the launch of GoCar. A published author, Chi was a Gold winner at the 2023 PR Awards Asia Pacific, a 2022 finalist, and a two-time recipient of IBM’s Seanchai Award for storytelling.

Edwin Garcia is a digital transformation and marketing leader credited with driving growth, operational efficiency, and ecommerce acceleration across FMCG, Consumer Electronics, and Healthcare. Over the last decade, he has led global ecommerce expansion and modernized marketing operations through in-house creative hubs of 120+ designers and a significant reduction in Martech costs, while leveraging AI to address business needs — from pioneering Bayer’s first AI-generated campaign to building predictive demand-forecasting models with Google Cloud. Today, he works at Ego Pharmaceuticals, where he is spearheading the company’s digital transformation efforts and growing global ecommerce capabilities.

Throughout his career, he has launched multiple product categories, championed DEI, and led 50+ regional and global campaigns, earning accolades including a Cannes Gold Lion. Outside of work, he enjoys tropical beaches in the summer and night skiing capped with a hot chocolate by the fire during winter months.

Elly Bloom is a senior marketing and transformation executive with more than 25 years of experience across financial services, customer experience, digital transformation and innovation. As Executive, Marketing for NAB’s Business & Private Bank, she leads marketing strategy, customer growth and brand performance, delivering strong commercial outcomes through data, technology, automation and AI. Previously, she held senior leadership roles at Westpac Group, Bank of Melbourne and leading cultural institutions, driving customer-led transformation, venture development and digital innovation. An inclusive and values-driven leader, Elly is known for building high-performing teams and translating strategy into measurable results. She holds an MBA from Melbourne Business School and NYU Stern and is a Graduate of the Australian Institute of Company Directors.

Georgina is the Digital Marketing Director at Restaurant Brands NZ, leading digital marketing strategy across KFC, Pizza Hut, Taco Bell, and Carl’s Jr. Her career has been mainly client side, spanning QSR, FMCG, retail and media across Auckland and London. Working across a diverse brand portfolio, she has partnered closely with creative, media, PR, and digital agencies, giving her a broad view of what excellent agency work looks like across categories and markets. She brings this breadth of experience and client perspective to judging exceptional people, agencies, and campaigns.

Grace Au is a distinguished commercial executive with over 20 years of experience driving business development, marketing transformations, and go-to-market strategies across FMCG and AI tech multinational companies. As APAC Regional Marketing Vice President, she leads regional strategy across 19 markets, building a proven track record of expanding global brands’ market share, establishing new business pillars, and scaling commercial operations. Grace consistently delivers record-high revenue and margin growth by executing long term innovation roadmaps, spearheading high-impact marketing campaigns, and unlocking white-space opportunities. Her expertise spans end-to-end P&L management, strategic portfolio optimization, and sustaining long-term market leadership.

James Borg is VP Marketing at IntelligenceBank and a marketing and digital transformation leader with 20+ years’ experience across organisations including ANZ, Suncorp, RACQ, Swisse Wellness and Australian Unity. His expertise spans brand, digital, performance marketing, customer experience, technology and business transformation. He has worked across corporate and agency environments and is interested in the intersection of creativity, data, technology and marketing governance. As a senior marketing leader, he brings a pragmatic client-side perspective to judging, valuing work that combines creativity, strategy and measurable business impact.

Senior global marketing leader and keynote speaker across Europe, the Americas, and Asia Pacific. Combines commercial and management expertise with a proven track record of building high-performing teams and capabilities that drive growth, revenue, and innovation.

Skilled at clarifying complex organisational challenges, shaping practical solutions, and turning strategy into action. Brings an enterprise perspective to marketing transformation, ABM/DBM, operating models, and Agile Marketing. Combines extensive international experience gained with HP, IBM, start-ups and now Fujitsu with deep Australian and Asia Pacific expertise. Recent work includes leading marketing transformation and operations for a 100-person global in-house marketing team and building Fujitsu’s 200-person Agile marketing capability.