The best culture fosters collaboration — inspiring others and creating a place that helps to attract and recruit talent – and ultimately business growth. Entrants should demonstrate how the agency cultivates a culture to drive forward-thinking and challenge conventions. Entry can be a single office or a national entry.

This award acknowledges agencies that best demonstrate a consistent ability to translate consumer intentions into revenue for clients, deliver ROI-based campaign activity along with exceptional execution of biddable media and digital exchanges, and drive sales results for clients across geographies.

This award recognizes the agencies that have most effectively developed and enhanced the agency’s programmatic trading performance and made the biggest impact on the advertisers’ businesses including achievements against objectives, evidence of excellent audience targeting, insights and data analysis skills, and evidence of ROI. Client testimonials will be required as support evidence.

This category sets out to recognize agencies that understand the need to nurture and develop all levels of talent so that employees gain the knowledge and skills needed to reach their full potential. Entry can be a single office or a national entry.

This award is set to recognize companies that use the application of technology, the strategic application of data/analytics, and associated targeting methods to improve Campaign effectiveness. Technology can include but is not limited to AI, chatbots, IOT, voice activations, drones, AV technologies, etc.