“This entry is written for Ruchi Mathur, Mindshare Group’s Chief Growth Officer. Ruchi is an industry veteran with over two decades of experience in the media industry. Her extensive background involves close collaboration with clients, deep understanding of their specific business needs, and the delivery of top-tier media solutions. She is widely recognized as an industry opinion leader. Upon taking on her new role, Ruchi faced an unprecedented challenge. Despite ambitious growth goals, challenges like a slow economic recovery and the Ukraine conflict impacted our clients’ businesses, resulting in muted organic growth. Ruchi embraced this challenge and devised an innovative strategy that transformed the organisation and the way it approached new business, enabling Mindshare to surpass its new business target by 2.4X.”