“Prasoon exemplifies a rare breed of creativity and leadership. An Advertising icon who’s built Mega brands, a Writer who’s been honoured with the Padma-one of the highest civilian Awards by the President of India.
Marrying creativity with scale, he’s given McCann’s work in Asia, a distinct cultural edge making it a powerhouse that has the pulse of the market and consumer. Under his leadership McCann India is today the most awarded agency in the country. From the Grand Prix to golds at Cannes, Clio, Spikes, D&AD as well as the Effectiveness Awards, McCann has garnered all with élan.
Prasoon has been the Titanium Jury President at Cannes and presided over several other National and International Juries.
His columns on business and social issues across mainline and regional publications are known for their intricacy of thought and potency of phrase.”
An Independent Agency Head is always never playing on a level playing field with his competition. But Raj Kamble didn’t let this fact deter him as he has created one of the most awarded and financially healthy agencies in the country in the last 10 years. This has been possible by challenging every record, challenging Global alliances and challenging the idea that an independent agency can’t be a network on its own. Last year, Raj was the only Indian to be recognised among Global Agency Leaders, alongside large stalwarts like the JWT US CEO and the Dentsu Asia Head. His contribution to the education sector through Miami Ad School, India, IIM-Kozhikode, NID-Haryana and MIT-Pune makes him uniquely poised to shape the future of talent in India.
“This entry is written for Ruchi Mathur, Mindshare Group’s Chief Growth Officer. Ruchi is an industry veteran with over two decades of experience in the media industry. Her extensive background involves close collaboration with clients, deep understanding of their specific business needs, and the delivery of top-tier media solutions. She is widely recognized as an industry opinion leader. Upon taking on her new role, Ruchi faced an unprecedented challenge. Despite ambitious growth goals, challenges like a slow economic recovery and the Ukraine conflict impacted our clients’ businesses, resulting in muted organic growth. Ruchi embraced this challenge and devised an innovative strategy that transformed the organisation and the way it approached new business, enabling Mindshare to surpass its new business target by 2.4X.”